Websites for Painters, Built Around Before and After

Your gallery is your hardest-working salesperson, so treat it like one. Shoot before and after from the same spot in daylight, and label each project with the town and the job: exterior repaint, kitchen cabinets, whole-house interior. Name the colors you used when the homeowner agrees; it makes the photo useful to the next person choosing a color.

Add detail shots: a straight cut line at the ceiling, smooth cabinet doors, trim without drips. Close-ups prove the quality a wide shot can't.

Two painting quotes for the same house can be far apart, and homeowners don't know why. Your process explains it: washing, scraping, sanding, caulking, priming bare wood, protecting floors and plants, the number of coats and the paint line you use. A page that shows your prep step by step answers the why-are-you-more-expensive question before it's asked, and it gives your estimate something to point to.

Interior, exterior, cabinets, drywall repair, decks and fences, commercial. Each is its own search: exterior house painting plus the town, cabinet painting near me, drywall repair, deck staining, commercial painting contractor. Each page shows its own photos and answers its own questions: how long the house will be disrupted, whether the family can stay home, how cabinet doors get sprayed, how long the finish needs before the kitchen is back in use.

Exterior work follows the weather, so push exterior pages and ads as spring arrives and keep interiors and cabinets going through the cold months. Homes going on the market are another steady source: a short page for sellers and real estate agents (quick turnaround, neutral colors, touch-ups before photos) fits that work.

Scraping and sanding old paint is exactly what EPA's Renovation, Repair and Painting rule covers: firms paid to disturb paint in homes built before 1978 must be certified. Put your certification on the exterior page and in your estimates; it answers the question before the owner of an older home asks it.

On Google Business Profile, choose Painter as the primary category. Add Dry wall contractor (Google spells it as two words) only if you sell drywall jobs on their own, and Pressure washing service only if you sell washing without a paint job. Cabinets, decks and commercial work go in the Services list. Keep adding finished-project photos to the profile as you complete jobs, the same ones you use on the site. More on profiles: Google Business Profile for contractors.

Facebook and Instagram suit painting because the work is visual: a short before-and-after clip of a front door or a kitchen is the whole ad. Drywall and trim repair and exterior repaints fit what Meta calls housing repairs, so we run painting ads under the Housing special ad category: at least a 15-mile radius, no ZIP codes, no age or gender targeting. We explain the setup in Facebook ads for contractors.

A site built around your before-and-after photos with a page per service, marked up as a HousePainter in structured data; your domain and hosting; Google profile optimization; a review link and cards; and $100 a month of Facebook and Instagram ads, for $297 a month with no contract. If you also take on remodels, see websites for general contractors. Send us your photos and get started.